Do facts change minds?

Do facts change minds?

Changing other peoples' minds is central to having influence in business, however in his new book Atomic Habits James Clear offers some new insight into this vexing challenge.  He starts by referring to two notable minds which point in the same direction: J.K....
Getting to the So What just got easier

Getting to the So What just got easier

This new book introduces seven most commonly used storyline patterns for business communication How often have you invested significant energy to prepare a piece of communication only to be confronted with this most uncomfortable question from your audience: “So...
Winston Churchill nails it again

Winston Churchill nails it again

A client recently passed through a gem which is just too good not to share. Yet again, Winston Churchill ‘nails it'. Written sixty plus years ago, it's fabulous. I also love his closing remark: Reports drawn up along the lines I propose may at first seem rough...